Your 8 Concerns

Trackdown Report

by Track My Visibility
May 19, 2026

Fenty Beauty: AI Visibility Report

Fenty Beauty ranks #1 with 24% visibility, leading competitors by 8 percentage points. However, the brand appears in only 5 of 10 tracked prompts, revealing gaps in primer, lip color, and trend-focused queries where competitors like Sephora and Ulta dominate.

AI Visibility

24%

Prompt coverage

Net Sentiment

+73

#1. How often does AI mention me?

This breaks down your brand visibility in AI, showing summary of mentions and citations.

Overall Visibility

Share of tracked prompts where you appear at all

AI Visibility Breakdown by Prompt

Ranked #1 · Mentioned · Not mentioned

Ranked #1 4 16%

Mentioned 9 36%

Not mentioned 16 64%

#2. Where do I stand vs competitors?

A head-to-head look at how your brand and competitors appear across AI answers.

#1		Fenty Beauty - 24%
#2		Sephora - 16%
#3		Ulta Beauty - 10%
#4		Rare Beauty - 6%
#5		Kosas - 2%

Stay ahead of your competitors

One AI answer can shift the buyer’s choice. Get an alert the moment a competitor overtakes you on a prompt, so you react in days, not after losing a quarter of buyers to them.

#3. Which AI platforms cite me the most?

A platform-by-platform look at how visible your brand is across AI platforms

ChatGPT - 26.92%

Perplexity -19.23%

#4. Branded vs category prompt visibility

A look at how your brand performs in branded versus category searches.

Branded Prompts

1 prompts · visibility 100%

Non-branded (category) prompts

24 prompts · visibility 20.8%

Your brand appears in 100% of branded prompts and 20% of category prompts.

The actual questions your customers ask AI

A sample of tracked prompts and whether your brand showed up

Invisible Here

hydrating gel or cream for makeup prep

best everyday makeup staples for oily skin

Skin-first makeup trends 2026

Best skin tint for dewy no-makeup look

Smudge-proof liquid lipstick under $25

Visible Here

where to buy signature beauty products 2026

Top rated vegan foundations for oily skin

Global shade ranges with inclusive undertones

future trends in Fenty Beauty foundation shades 2026

Find the prompts that matter most for your brand

Generate relevant buyer questions across branded, category, comparison, and discovery searches, so you can track the prompts that actually influence visibility.

#5. How AI describes your brand?

See whether AI mentions your brand in a positive, neutral, or negative context.

+73

Mostly positive

This is working in your favor

A sentiment score here means AI is representing your brand well. The impression buyers are getting is a positive one. Now it is about making sure that impression gets stronger and reaches more people.

#6. Visibility gaps behind your AI performance

This shows which content and trust signals may be limiting how often AI cite your brand.

You

Top competitors avg

Where the gaps are

The specific signals limiting your AI visibility

Primer Category Visibility

Absent from hydrating primer queries where Ulta and specialty brands lead.

Affordable Alternatives Positioning

Missing from dupe and budget-friendly comparisons dominated by Rare Beauty.

Perplexity Model Coverage

Underrepresented across multiple prompts in Perplexity versus ChatGPT presence.

Trend-Forward Positioning

Limited visibility in 2026 trend and innovation-focused beauty queries.

Knowing the gap is step one. Closing it is next.

Prioritize the content, source, and page-level actions most likely to improve how AI understands and includes your brand.

#7. Where does AI pull information?

The sources AI relies on most often when answering the buyer questions in this report.

Where AI looks

Top sources cited for your category

Cited in 19 Answers

Domain Rating 95

Youtube

Cited in 20 Answers

Domain Rating 99

Co.uk

Cited in 16 Answers

Domain Rating 75

Alibaba

Cited in 8 Answers

Domain Rating 92

Ulta

Cited in 7 Answers

Domain Rating 83

Source types

Of all citations AI uses, who owns the sites it pulls from

Your site 0 0.00%

Competitor sites 20 3.47%

Other 557 96.53%

Be the source AI trusts

Identify the pages, publishers, reviews, and communities most likely to influence how AI answers your target prompts, take inspiration, and grow your AI search visibility.

#8. What should you prioritize next?

A focused action plan based on the biggest opportunities found in your AI visibility report.

Your Roadmap

Ordered by what moves visibility fastest

Expand Primer Product Visibility

Create comparison content positioning primers against competitor alternatives.

Strengthen Budget-Conscious Messaging

Develop value-focused content highlighting price-to-performance against luxury dupes.

Boost Perplexity AI Presence

Optimize schema markup and structured data for Perplexity indexing and ranking.

Amplify Trend Leadership Content

Publish forward-looking trend reports and innovation stories for 2026 beauty landscape.

You're one step away from tracking this everyday.

This is a free one-week AI visibility snapshot for your brand. Inside Track My Visibility, you’ll see these data points update daily, across every engine, with alerts the moment a competitor moves ahead.