Your 8 Concerns

Trackdown Report

by Track My Visibility
May 25, 2026

Joseph Joseph: AI Visibility Report

Joseph Joseph ranks #1 with 22% visibility, leading OXO by 1 percentage point. The brand dominates dish rack and storage queries but loses ground on cookware and premium positioning. ChatGPT consistently favors the brand while Perplexity shows minimal coverage.

AI Visibility

22%

Prompt coverage

Net Sentiment

+75

#1. How often does AI mention me?

This breaks down your brand visibility in AI, showing summary of mentions and citations.

Overall Visibility

Share of tracked prompts where you appear at all

AI Visibility Breakdown by Prompt

Ranked #1 · Mentioned · Not mentioned

Ranked #1 18 36%

Mentioned 19 38%

Not mentioned 31 62%

#2. Where do I stand vs competitors?

A head-to-head look at how your brand and competitors appear across AI answers.

#1		Joseph Joseph - 22%
#2		OXO - 21%
#3		Kitchen aid - 7%
#4		Rubber maid - 7%
#5		Simplehuman - 3%

Stay ahead of your competitors

One AI answer can shift the buyer’s choice. Get an alert the moment a competitor overtakes you on a prompt, so you react in days, not after losing a quarter of buyers to them.

#3. Which AI platforms cite me the most?

A platform-by-platform look at how visible your brand is across AI platforms

ChatGPT - 34%

Perplexity -10%

#4. Branded vs category prompt visibility

A look at how your brand performs in branded versus category searches.

Branded Prompts

1 prompts · visibility 100%

Non-branded (category) prompts

49 prompts · visibility 20.4%

Your brand appears in 100% of branded prompts and 20% of category prompts.

The actual questions your customers ask AI

A sample of tracked prompts and whether your brand showed up

Invisible Here

top-rated innovative cookware sets 2026

innovative design cleaning products for busy professionals

Stackable containers that save fridge space

Rank top utensil sets for small kitchens

Space-saving dish racks for studio flats

Visible Here

how does Joseph Joseph storage compare to modular racks?

Top foldable cutting boards ranked

Where to buy stylish sink organizers worldwide

What utensils save the most drawer space

Find the prompts that matter most for your brand

Generate relevant buyer questions across branded, category, comparison, and discovery searches, so you can track the prompts that actually influence visibility.

#5. How AI describes your brand?

See whether AI mentions your brand in a positive, neutral, or negative context.

+75

Mostly positive

This is working in your favor

A sentiment score here means AI is representing your brand well. The impression buyers are getting is a positive one. Now it is about making sure that impression gets stronger and reaches more people.

#6. Visibility gaps behind your AI performance

This shows which content and trust signals may be limiting how often AI cite your brand.

You

Top competitors avg

Where the gaps are

The specific signals limiting your AI visibility

Cookware Innovation Gap

HexClad and Our Place dominate innovative cookware rankings where Joseph Joseph underperforms.

Perplexity Model Blindness

Perplexity rarely mentions the brand despite strong ChatGPT presence across storage queries.

Premium Positioning Weakness

KitchenAid and OXO capture premium design-conscious buyer intent more effectively.

Cleaning Products Underexposure

Dyson and iRobot lead innovative cleaning product conversations Joseph Joseph enters.

Knowing the gap is step one. Closing it is next.

Prioritize the content, source, and page-level actions most likely to improve how AI understands and includes your brand.

#7. Where does AI pull information?

The sources AI relies on most often when answering the buyer questions in this report.

Where AI looks

Top sources cited for your category

Co.uk

Cited in 44 Answers

Domain Rating 75

Cited in 29 Answers

Domain Rating 95

Youtube

Cited in 27 Answers

Domain Rating 99

Ikea

Cited in 10 Answers

Domain Rating 91

Goodhousekeeping

Cited in 10 Answers

Domain Rating 90

Source types

Of all citations AI uses, who owns the sites it pulls from

Your site 12 1.21%

Competitor sites 2 0.20%

Other 976 98.59%

Be the source AI trusts

Identify the pages, publishers, reviews, and communities most likely to influence how AI answers your target prompts, take inspiration, and grow your AI search visibility.

#8. What should you prioritize next?

A focused action plan based on the biggest opportunities found in your AI visibility report.

Your Roadmap

Ordered by what moves visibility fastest

Expand Cookware Content Strategy

Create hybrid cookware-storage comparison content targeting innovative design angles.

Activate Perplexity AI Visibility

Build structured schema markup emphasizing product specifications and user reviews.

Strengthen Premium Brand Narrative

Develop design-focused case studies positioning products against luxury competitors.

Capture Cleaning Product Queries

Create educational content linking storage solutions to cleaning product ecosystems.

You're one step away from tracking this everyday.

This is a free one-week AI visibility snapshot for your brand. Inside Track My Visibility, you’ll see these data points update daily, across every engine, with alerts the moment a competitor moves ahead.