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AI Visibility
Avg. Position
Category Rank
Net Sentiment
Jool Baby ranks #1 with 16% visibility, appearing in 16 of 100 prompts. The brand leads competitors but loses ground on Perplexity across bath essentials and specialty potty training queries. Munchkin and category retailers consistently outrank on product-specific searches.
AI Visibility
Avg. Position
Category Rank
Net Sentiment
Murphy Home ranks #2 with 10% visibility, trailing EZ Living Interiors by just 1 percentage point. The brand appears in 10 of 100 prompts analyzed. Key pattern: strong in direct comparison queries but underrepresented in category-focused and product-specific searches.
AI Visibility
Avg. Position
Category Rank
Net Sentiment
Ranked #5 with 16% visibility, trailing Accu-Chek by 21 percentage points. Dominates ChatGPT but nearly invisible in Perplexity. Core strength in integrated lancing and cassette system queries masks weakness in broader diabetes app and pricing conversations.
AI Visibility
Avg. Position
Category Rank
Net Sentiment
Ribbon Gang ranks #1 with 6% visibility across AI models, but appears in only 8 of 100 prompts. The brand dominates direct comparisons yet remains absent from category-specific queries where competitors like Melotti Content Media and Studio Biggie capture mindshare.
