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Which domains does ChatGPT pull from most often, and how did that shift between July and August? This report ranks the sources earning the most citations across all tracked brands and tracks the month-over-month change.
Total ChatGPT citations tracked, August 2026
Unique domains cited
Unique URLs cited
Combined share held by these 9 domains
LinkedIn (0.38%) and TechRadar (0.37%) are essentially tied for second. Together with Amazon (0.30%) and Forbes (0.25%), professional and trade-press sources fill most of the middle of this list, while Wikipedia and the two newswires, Reuters and Business Insider, sit at the bottom.
Wikipedia’s weak showing is the most telling result here. It barely clears Business Insider and Reuters despite usually being one of ChatGPT’s top 2 sources globally. Encyclopedic, definitional content isn’t what gets cited when ChatGPT answers a product or service question, that role goes to community discussion (Reddit), professional networks (LinkedIn), and trade press (TechRadar) instead.
Reuters and Business Insider tie for last, both at 0.09%. General news outlets aren’t where ChatGPT looks for the commercial, comparison-driven prompts your brands are tracked against.
These 9 domains combine for only 3.07% of your total ChatGPT citations. That’s expected, this is a fixed reference list, not your top 10 by volume, so the domains actually driving most of your citation share sit outside this set entirely.
| 1. reddit.com | 1.24% |
| 2. linkedin.com | 0.38% |
| 3. techradar.com | 0.37% |
| 4. amazon.com | 0.30% |
| 5. forbes.com | 0.25% |
| 6. youtube.com | 0.23% |
| 7. wikipedia.org | 0.12% |
| 8. businessinsider.com | 0.09% |
| 9. reuters.com | 0.09% |
Same 9 domains, share of total citations, one month apart. July pulled from 212,621 total citations across 48,231 domains. August pulled from 163,181 across 36,635, a 23.3% drop in overall citation volume and 24.0% fewer unique domains cited.
Total ChatGPT citation volume, July → August
212,621 → 163,181
Unique domains cited, July → August
48,231 → 36,635
Reddit's share of citations, relative change
2.83% → 1.24%
Combined share held by these 9 domains
Overall ChatGPT citation volume dropped 23.3% from July to August, so every domain in this set was going to show some decline in raw mentions. The useful comparison isn’t “did it drop”, it’s “did it drop more or less than that 23.3% average”.
Every platform and marketplace domain here (LinkedIn +73%, YouTube +92%, Amazon +23%) gained relative share, while both publisher/editorial domains (Forbes, TechRadar) lost ground faster than the -23.3% average. Reddit, the platform with the most community/UGC content, is the one exception, and its drop lines up with the documented industry-wide ChatGPT-Reddit pullback in mid-August.
Editorial and trade press lost the most ground. Forbes and TechRadar each dropped 22 to 29 points past the average decline.
Everything else held steady or gained. Wikipedia, Business Insider, and Reuters barely moved, all within a few points of the baseline, while Amazon, LinkedIn, and YouTube each gained more than 20 points against it.
| 1. YouTube | -42.6 pts |
| 2. reddit.com | +7.5 pts |
| 3. etsy.com | -1.1 pts |
| 4. amazon.com | +12.8 pts |
| 5. alibaba.com | -17.8 pts |
| 6. linkedin.com | -17.3 pts |
| 7. clutch.co | -10.7 pts |
| 8. shopify.com | +20.4 pts |
| 9. nih.gov | +20.9 pts |
| 10. ulta.com | +6.2 pts |
At Track My Visibility, we collect citation data by monitoring AI-generated answers across platforms like ChatGPT, Perplexity, Google AI Overviews, and other AI search tools. We analyze which domains are cited, how often they appear, and where your brand stands against competing sources.
We monitor the actual user interfaces of ChatGPT, Gemini, Perplexity, Claude, and 15+ other AI platforms. We capture real citation data, ranking positions, and competitive visibility metrics.
We analyze citation data across AI-generated answers to understand which sources are trusted, how visibility changes, and what signals influence AI citation patterns.
See where your competitors are being cited, what content earns citations, and how your AI visibility stacks up. Daily updates keep you ahead of citation trends.