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Which domains does ChatGPT pull from most often, and how did that shift between July and August? This report ranks the sources earning the most citations across all tracked brands and tracks the month-over-month change.
Total ChatGPT citations tracked, August 2026
Unique domains cited
Unique URLs cited
Combined share held by these 9 domains
Reddit clearly stands out, accounting for 1.24% of ChatGPT citations in August. That is more than three times the share of any other domain in this group.
LinkedIn (0.38%) and TechRadar (0.37%) are almost tied for second place. Amazon (0.30%) and Forbes (0.25%) follow, showing that professional platforms and industry-focused publications appear more often than general news sources.
Wikipedia appears much less often than expected. Despite being a commonly cited source across ChatGPT overall, it has a relatively small share in this dataset. For product and service-related queries, ChatGPT appears to rely more on sources such as Reddit, LinkedIn, and TechRadar.
Reuters and Business Insider have the lowest share at 0.09% each. This suggests that general news publications play a smaller role in the commercial and comparison-focused queries tracked in this report.
Together, these 9 domains account for just 3.07% of all ChatGPT citations. This is because they are a selected group of domains for comparison, not the nine most-cited sources. Most citations come from other websites outside this list.
| 1. reddit.com | 1.24% |
| 2. linkedin.com | 0.38% |
| 3. techradar.com | 0.37% |
| 4. amazon.com | 0.30% |
| 5. forbes.com | 0.25% |
| 6. youtube.com | 0.23% |
| 7. wikipedia.org | 0.12% |
| 8. businessinsider.com | 0.09% |
| 9. reuters.com | 0.09% |
Same 9 domains, share of total citations, one month apart. July pulled from 212,621 total citations across 48,231 domains. August pulled from 163,181 across 36,635, a 23.3% drop in overall citation volume and 24.0% fewer unique domains cited.
Total ChatGPT citation volume, July → August
212,621 → 163,181
Unique domains cited, July → August
48,231 → 36,635
Reddit's share of citations, relative change
2.83% → 1.24%
Combined share held by these 9 domains
Overall ChatGPT citation volume dropped 23.3% from July to August, so every domain in this set was going to show some decline in raw mentions. The useful comparison isn’t “did it drop”, it’s “did it drop more or less than that 23.3% average”.
Platform and marketplace sites gained share in August. LinkedIn rose 73%, YouTube 92%, and Amazon 23%. Meanwhile, Forbes and TechRadar declined more than the overall average of 23.3%. Reddit was the exception. Despite being a major community-driven source, its share dropped, matching the broader decline in ChatGPT’s use of Reddit content seen in mid-August.
Editorial and trade press lost the most ground. Forbes and TechRadar each dropped 22 to 29 points past the average decline.
Everything else held steady or gained. Wikipedia, Business Insider, and Reuters barely moved, all within a few points of the baseline, while Amazon, LinkedIn, and YouTube each gained more than 20 points against it.
| 1. reddit.com | -43.1 pts |
| 2. wikipedia.org | +3.5 pts |
| 3. linkedin.com | +56.5 pts |
| 4. forbes.com | -29.0 pts |
| 5. youtube.com | +63.2 pts |
| 6.amazon.com | +20.1 pts |
| 7. businessinsider.com | +13.3 pts |
| 8. techradar.com | -22.5 pts |
| 9. reuters.com | -17.0 pts |
At Track My Visibility, we collect citation data by monitoring AI-generated answers across platforms like ChatGPT, Perplexity, Google AI Overviews, and other AI search tools. We analyze which domains are cited, how often they appear, and where your brand stands against competing sources.
We monitor the actual user interfaces of ChatGPT, Gemini, Perplexity, Claude, and 15+ other AI platforms. We capture real citation data, ranking positions, and competitive visibility metrics.
We analyze citation data across AI-generated answers to understand which sources are trusted, how visibility changes, and what signals influence AI citation patterns.
See where your competitors are being cited, what content earns citations, and how your AI visibility stacks up. Daily updates keep you ahead of citation trends.