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Trackdown Report

Byte & Bark Brew: AI Visibility Report

Byte & Bark Brew ranks #1 with 5% visibility, but appears in only 3 of 100 prompts. The brand dominates niche dog-coffee comparisons yet misses 95% of broader coffee and gift-set queries where competitors like Koffee Kult and Stumptowncoffee capture share.

AI Visibility

5%

Prompt coverage

5

/

100

Net Sentiment

+77

#1. How often does AI mention me?

This breaks down your brand visibility in AI, showing summary of mentions and citations.

Overall Visibility

Share of tracked prompts where you appear at all

AI Visibility Breakdown by Prompt

Ranked #1 · Mentioned · Not mentioned

Ranked #1 3 6%
Mentioned 3 6%
Not mentioned 47 94%

Your biggest issue is not ranking lower; it's being absent from the majority of conversations happening in your category.

#2. Where do I stand vs competitors?

A head-to-head look at how your brand and competitors appear across AI answers.

#1
Byte & Bark Brew - 5%
#2
Grounds & Hounds Coffee Co. - 2%
#3
Adventure Dog Coffee - 2%
#4
Hugo Coffee Roasters - 0%
#5
Fetch Coffee Roasters - 0%

You’re leading this list. The goal now is to keep building stronger AI visibility.

Stay ahead of your competitors

One AI answer can shift the buyer’s choice. Get an alert the moment a competitor overtakes you on a prompt, so you react in days, not after losing a quarter of buyers to them.

#3. Which AI platforms cite me the most?

A platform-by-platform look at how visible your brand is across AI platforms

ChatGPT - 6%
Perplexity -4%

#4. Branded vs category prompt visibility

A look at how your brand performs in branded versus category searches.

Branded Prompts

2 prompts · visibility 100%

Non-branded (category) prompts

48 prompts · visibility 1%
Your brand appears in 100% of branded prompts and 1% of category prompts.

The actual questions your customers ask AI

A sample of tracked prompts and whether your brand showed up

Invisible Here
which sites sell dog themed mugs for shipping
where can I buy coffee gift sets online
best coffee gift brands for dog lovers
where can I order medium roast coffee beans online
where can I buy fresh roasted coffee beans online
Visible Here
Byte & Bark Brew vs Grounds & Hounds Coffee for fresh roasted coffee
Byte & Bark Brew vs Adventure Dog Coffee for dog mugs
which brands sell dog themed mugs with coffee gift sets

Find the prompts that matter most for your brand

Generate relevant buyer questions across branded, category, comparison, and discovery searches, so you can track the prompts that actually influence visibility.

#5. How AI describes your brand?

See whether AI mentions your brand in a positive, neutral, or negative context.

+77
Mostly positive

This is working in your favor


A sentiment score here means AI is representing your brand well. The impression buyers are getting is a positive one. Now it is about making sure that impression gets stronger and reaches more people.

#6. Visibility gaps behind your AI performance

This shows which content and trust signals may be limiting how often AI cite your brand.

You
Top competitors avg

Where the gaps are

The specific signals limiting your AI visibility
Medium Roast Category

Absent from medium roast queries; Kicking Horse and Lavazza dominate.

Fresh Roast Positioning

Missing fresh roast searches; Stumptowncoffee and Rebellioncoffee lead.

Gift Set Visibility

Underrepresented in gift-set prompts versus Koffee Kult and FTD.

Perplexity Model Gap

Zero mentions in Perplexity; ChatGPT carries all visibility.

Knowing the gap is step one. Closing it is next.

Prioritize the content, source, and page-level actions most likely to improve how AI understands and includes your brand.

#7. Where does AI pull information?

The sources AI relies on most often when answering the buyer questions in this report.

Where AI looks

Top sources cited for your category

Etsy
Cited in 19 Answers
Domain Rating 94
Reddit
Cited in 26 Answers
Domain Rating 95
Target
Cited in 13 Answers
Domain Rating 91
Roastcc
Cited in 12 Answers
Domain Rating 5
Byteandbarkbrew
Cited in 5 Answers
Domain Rating 0

Source types

Of all citations AI uses, who owns the sites it pulls from

Your site 14 1.60%
Competitor sites 6 0.69%
Other 855 97.71%

Only 1.60% of AI citations reference your website as a source. Most citations point toward third-party sources where your brand barely appears. Getting featured there can help you show up in more AI answers.

Be the source AI trusts

Identify the pages, publishers, reviews, and communities most likely to influence how AI answers your target prompts, take inspiration, and grow your AI search visibility.

#8. What should you prioritize next?

A focused action plan based on the biggest opportunities found in your AI visibility report.

Your Roadmap

Ordered by what moves visibility fastest

Expand Medium Roast Content

Create detailed medium roast product pages with roast-level specifications.

Strengthen Gift Set Messaging

Develop dedicated gift bundle landing pages targeting dog-lover gifting occasions.

Boost Perplexity Presence

Optimize schema markup and structured data for Perplexity indexing and ranking.

Build Fresh Roast Authority

Publish roasting date transparency and freshness guarantees in product descriptions.

You're one step away from tracking this everyday.

This is a free one-week AI visibility snapshot for your brand. Inside Track My Visibility, you’ll see these data points update daily, across every engine, with alerts the moment a competitor moves ahead.

How we measured this

Study Parameters:

Total Prompts

100 unique prompts tracked within TMV

AI Engines

ChatGPT, Perplexity

Time Window

Jun 5, 2026 to Jun 12, 2026

Category

coffee beans, coffee pods, medium roast coffee, best-selling coffee, coffee bundles, functional coffee, merchandise, giftable coffee

Intent Mix

Commercial-heavy with supporting informational, comparison, and trust queries