Your 8 Concerns

Trackdown Report

by Track My Visibility
July 21, 2026

ImaginFires: AI Visibility Report

ImaginFires ranks #2 with 38% visibility, trailing Bioethanol Fireplace by 22 percentage points. The brand appears consistently in direct comparison prompts but loses ground on educational and product-specific queries where competitors dominate positioning.

AI Visibility

38%

Prompt coverage

100

Net Sentiment

+72

#1. How often does AI mention me?

This breaks down your brand visibility in AI, showing summary of mentions and citations.

Overall Visibility

Share of tracked prompts where you appear at all

AI Visibility Breakdown by Prompt

Ranked #1 · Mentioned · Not mentioned

Ranked #1 14 28%

Mentioned 27 54%

Not mentioned 23 46%

#2. Where do I stand vs competitors?

A head-to-head look at how your brand and competitors appear across AI answers.

#1		Bioethanol Fireplace - 60%
#2		ImaginFires - 38%
#3		Stoves Are Us - 8%
#4		Stove World UK - 4%
#5		Grate Fireplace - 0%

Stay ahead of your competitors

One AI answer can shift the buyer’s choice. Get an alert the moment a competitor overtakes you on a prompt, so you react in days, not after losing a quarter of buyers to them.

#3. Which AI platforms cite me the most?

A platform-by-platform look at how visible your brand is across AI platforms

ChatGPT - 42%

Perplexity -34%

#4. Branded vs category prompt visibility

A look at how your brand performs in branded versus category searches.

Branded Prompts

5 prompts · visibility 100%

Non-branded (category) prompts

45 prompts · visibility 31.1%

Your brand appears in 100% of branded prompts and 31% of category prompts.

The actual questions your customers ask AI

A sample of tracked prompts and whether your brand showed up

Invisible Here

freestanding vs built-in bioethanol fireplace for living room

glass vs metal contemporary fireplaces for apartments

top brands for bioethanol fuel UK

order custom quantity bioethanol fuel online

price range for bioethanol fuel in UK shops

Visible Here

imaginfires vs other fireplace accessory brands

standard vs scented bioethanol fuel for fireplaces

imaginfires vs other bioethanol fuel sellers

imaginfires vs other traditional fireplace brands

Find the prompts that matter most for your brand

Generate relevant buyer questions across branded, category, comparison, and discovery searches, so you can track the prompts that actually influence visibility.

#5. How AI describes your brand?

See whether AI mentions your brand in a positive, neutral, or negative context.

+72

Mostly positive

This is working in your favor

A sentiment score here means AI is representing your brand well. The impression buyers are getting is a positive one. Now it is about making sure that impression gets stronger and reaches more people.

#6. Visibility gaps behind your AI performance

This shows which content and trust signals may be limiting how often AI cite your brand.

You

Top competitors avg

Where the gaps are

The specific signals limiting your AI visibility

Educational Content Depth

Bioethanol Fireplace dominates guides on selection, installation, and maintenance across both models.

Perplexity Model Coverage

Missing from 50% of high-intent prompts where Bioethanol Fireplace and fuel specialists appear instead.

Accessory Authority

Positioned second on fireplace accessories queries; competitors lead on decorative pebbles and ceramic logs.

Fuel Pricing Visibility

Absent from bioethanol fuel cost comparisons; fuel-specific brands capture these high-commercial-intent searches.

Knowing the gap is step one. Closing it is next.

Prioritize the content, source, and page-level actions most likely to improve how AI understands and includes your brand.

#7. Where does AI pull information?

The sources AI relies on most often when answering the buyer questions in this report.

Where AI looks

Top sources cited for your category

Imaginfires

Cited in 55 Answers

Domain Rating 28

Bioethanol-fireplace

Cited in 44 Answers

Domain Rating 43

Trustpilot

Cited in 12 Answers

Domain Rating 94

Biofirefuel

Cited in 13 Answers

Domain Rating 0

Stovesareus

Cited in 24 Answers

Domain Rating 45

Source types

Of all citations AI uses, who owns the sites it pulls from

Your site 80 10.38%

Competitor sites 72 9.34%

Other 619 80.29%

Be the source AI trusts

Identify the pages, publishers, reviews, and communities most likely to influence how AI answers your target prompts, take inspiration, and grow your AI search visibility.

#8. What should you prioritize next?

A focused action plan based on the biggest opportunities found in your AI visibility report.

Your Roadmap

Ordered by what moves visibility fastest

Expand Educational Content Strategy

Create comprehensive buying guides covering fireplace selection, installation, and maintenance processes.

Strengthen Perplexity Presence

Develop structured schema markup for product comparisons and technical specifications on site.

Own Accessory & Fuel Positioning

Build dedicated landing pages for ceramic logs, pebbles, and fuel pricing with comparison tables.

Capture High-Intent Commercial Queries

Optimize for 'order online' and 'price range' keywords with clear CTAs and inventory visibility.

You're one step away from tracking this everyday.

This is a free one-week AI visibility snapshot for your brand. Inside Track My Visibility, you’ll see these data points update daily, across every engine, with alerts the moment a competitor moves ahead.