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What Waist: AI Visibility Report

What Waist ranks #1 with 4% visibility but appears in only 8 of 100 prompts. The brand dominates direct comparison queries and waist training searches, yet misses 92% of broader fitness and support band conversations where competitors like Spanx and Shapermint gain traction.

AI Visibility

4%

Prompt coverage

4

/

100

Net Sentiment

+70

#1. How often does AI mention me?

This breaks down your brand visibility in AI, showing summary of mentions and citations.

Overall Visibility

Share of tracked prompts where you appear at all

AI Visibility Breakdown by Prompt

Ranked #1 · Mentioned · Not mentioned

Ranked #1 4 8%
Mentioned 4 8%
Not mentioned 46 92%

Your biggest issue is not ranking lower; it's being absent from the majority of conversations happening in your category.

#2. Where do I stand vs competitors?

A head-to-head look at how your brand and competitors appear across AI answers.

#1
What Waist - 4%
#2
Spanx - 3%
#3
Shapellx - 3%
#4
Shapermint - 3%
#5
Honeylove - 2%

You’re leading this list. The goal now is to keep building stronger AI visibility.

Stay ahead of your competitors

One AI answer can shift the buyer’s choice. Get an alert the moment a competitor overtakes you on a prompt, so you react in days, not after losing a quarter of buyers to them.

#3. Which AI platforms cite me the most?

A platform-by-platform look at how visible your brand is across AI platforms

ChatGPT - 6%
Perplexity -2%

#4. Branded vs category prompt visibility

A look at how your brand performs in branded versus category searches.

Branded Prompts

5 prompts · visibility 20%

Non-branded (category) prompts

45 prompts · visibility 2.2%
Your brand appears in 20% of branded prompts and 2% of category prompts.

The actual questions your customers ask AI

A sample of tracked prompts and whether your brand showed up

Invisible Here
top brands for posture support bands for women
where can I buy posture support bands
top maternity support band brands for pregnant women
where to buy special occasion bands for women
shops selling maternity support bands online
Visible Here
are waist training bands worth buying online
which brands have adjustable waist training bands
What Waist vs SKIMS for maternity support bands
What Waist vs Shapermint for waist training bands

Find the prompts that matter most for your brand

Generate relevant buyer questions across branded, category, comparison, and discovery searches, so you can track the prompts that actually influence visibility.

#5. How AI describes your brand?

See whether AI mentions your brand in a positive, neutral, or negative context.

+70
Mostly positive

This is working in your favor


A sentiment score here means AI is representing your brand well. The impression buyers are getting is a positive one. Now it is about making sure that impression gets stronger and reaches more people.

#6. Visibility gaps behind your AI performance

This shows which content and trust signals may be limiting how often AI cite your brand.

You
Top competitors avg

Where the gaps are

The specific signals limiting your AI visibility
Posture Support Positioning

Missing from posture-focused queries where Copper Fit and ORTONYX dominate.

Maternity Segment Weakness

Outranked by Gabrialla and Belly Bandit in pregnancy support conversations.

Perplexity Model Underperformance

Absent from Perplexity results in three direct comparison prompts versus competitors.

Retail Channel Gaps

Not mentioned alongside Walmart, Target, CVS in distribution-focused queries.

Knowing the gap is step one. Closing it is next.

Prioritize the content, source, and page-level actions most likely to improve how AI understands and includes your brand.

#7. Where does AI pull information?

The sources AI relies on most often when answering the buyer questions in this report.

Where AI looks

Top sources cited for your category

Reddit
Cited in 24 Answers
Domain Rating 95
Walmart
Cited in 21 Answers
Domain Rating 92
Youtube
Cited in 20 Answers
Domain Rating 99
Co.uk
Cited in 20 Answers
Domain Rating 75
Alibaba
Cited in 14 Answers
Domain Rating 92

Source types

Of all citations AI uses, who owns the sites it pulls from

Your site 3 0.37%
Competitor sites 45 5.58%
Other 758 94.04%

Only 0.37% of AI citations reference your website as a source. Most citations point toward third-party sources where your brand barely appears. Getting featured there can help you show up in more AI answers.

Be the source AI trusts

Identify the pages, publishers, reviews, and communities most likely to influence how AI answers your target prompts, take inspiration, and grow your AI search visibility.

#8. What should you prioritize next?

A focused action plan based on the biggest opportunities found in your AI visibility report.

Your Roadmap

Ordered by what moves visibility fastest

Expand Posture Health Content

Create educational content linking waist training to posture improvement benefits.

Develop Maternity-Specific Messaging

Build dedicated landing pages and content for pregnancy support band use cases.

Secure Perplexity Visibility

Audit schema markup and ensure product data feeds reach Perplexity indexing systems.

Build Retail Partnership Content

Create co-marketing assets highlighting availability at major retailers and distributors.

You're one step away from tracking this everyday.

This is a free one-week AI visibility snapshot for your brand. Inside Track My Visibility, you’ll see these data points update daily, across every engine, with alerts the moment a competitor moves ahead.

How we measured this

Study Parameters:

Total Prompts

100 unique prompts tracked within TMV

AI Engines

ChatGPT, Perplexity

Time Window

Jun 4, 2026 to Jun 11, 2026

Category

shapewear, waist trainers, fitness apparel, women's empowerment, lifestyle

Intent Mix

Commercial-heavy with supporting informational, comparison, and trust queries