What’s Winning in AI Search for Ecommerce Brands
Wed 14 Oct, 9:30 PM IST :
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Wed 14 Oct, 9:30 PM IST
What’s Winning in AI Search for Ecommerce Brands

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Welcome to Track My Visibility

Welcome to Track My Visibility

Search used to be easier to measure. If your pages ranked well on Google, you had a pretty good idea of how visible your brand was. But that is no longer enough.

Your buyers are no longer limited to typing keywords into Google. They ask ChatGPT which tool to choose, use Perplexity to research their options, and get a shortlist from Gemini or AI Overviews before they visit a single website. In many cases, users never reach a traditional search result.

That changes the definition of brand visibility. The focus is no longer just on chasing SERP rankings, impressions, or page-one positions. An AI model may name only a handful of brands and stop there. You’re either a part of that answer, or you’re not.

What is Track My Visibility?

Track My Visibility (TMV) is an AI search visibility tracking platform that helps brands understand, diagnose, and improve how they are represented inside AI-generated answers.

It measures how often, how prominently, and in what context a brand appears within answers generated by Large Language Models (LLMs) and AI search engines like ChatGPT, Gemini, Perplexity, and Google AI Overviews.

The platform also traces mentions and citations back to their source pages and turns the data into action plans to help improve visibility in AI-generated answers.

What you’ll find in these docs

What does Track My Visibility track?

As users increasingly rely on AI tools to discover products, services, and recommendations, brand visibility is no longer limited to traditional search engines. Track My Visibility helps teams see whether their brand is mentioned or recommended in AI responses, and more importantly, explains why it is not.

Traditional SEO measures rankings. AI search doesn’t have rankings, so we measure four things that do matter when an AI model writes an answer:

As a platform, TMV follows a simple three-step model:

Measure

AI visibility across tracked prompts and competitors.

Diagnose

The gaps that stop AI systems from confidently recommending the brand: technical access, on-page content structure, and off-page authority signals.

Fix

What to change, with each opportunity linked to specific pages and actions.

The platform does not replace SEO tracking; it extends it into the AI layer where brands are chosen, summarized, and recommended. Track My Visibility helps teams stop guessing, avoid wasted effort, and focus only on fixes that move AI visibility in the right direction.

Read more about the four core metrics: Visibility, Share of Voice, Sentiment and Position.

How Track My Visibility collects data

Track My Visibility collects AI visibility data by running your selected prompts across supported AI platforms and analyzing the responses over time. Instead of tracking traditional keywords, TMV focuses on conversational prompts that represent how people actually use AI search.

A traditional SEO tool tracks a keyword

“Best AI Visibility Platform”

Track My Visibility tracks a conversational prompt

“What are the best platforms for tracking brand visibility in AI search?”

We run your prompts against your chosen AI models on a regular schedule and record every answer, including which brands were named, in what order, how they were described, and what sources influence AI-generated answers.

Every prompt runs with a country and language attached, because AI models answer differently by market. And because models refer to brands inconsistently, Track My Visibility matches mentions using the brand name variations you configure (your full name, abbreviations, product-led names, and common misspellings) so a mention counts whichever way it’s phrased.

For each tracked prompt, TMV analyzes multiple signals, including:

  • Brand mentions: whether and how often your brand appears in AI responses.
  • Position and visibility: where your brand appears compared to other recommended brands.
  • Citations and sources: which websites and pages AI platforms reference.
  • Context and sentiment: how AI models describe your brand.

Many analytics tools in market depend only on API-based data, Track My Visibility uses advanced UI scraping technology to fetch the information that AI models present to real users. This approach provides a more accurate view of brand visibility across AI search experiences.

Answers vary from one day to the next, even for the same question. That’s normal. TMV tracks patterns over time rather than treating any single response as the truth.

Why TMV doesn’t use APIs

Many AI analytics tools rely on official APIs to pull AI answers. We avoid them for two reasons:

  • Different responses: what an API returns often doesn’t match what a person sees in the actual interface.
  • Different sources: the number and type of sources cited in an API response can differ from the ones shown to real users.

The advantage of UI scraping

TMV interacts with AI platforms through their web interfaces, the same way a person would.

  • Real user simulation: answers come from the same interfaces your customers use.
  • Complete citations: the platform runs its normal web search, so every source it displays is captured.
  • Wider coverage: platforms and features with no public API can still be tracked.
  • Resilient to API changes: pricing changes, deprecations, and access restrictions don’t affect what we measure.

Every number in Track My Visibility traces back to an answer a real user could have received, from the
interface they would have used, rather than a filtered AI response.

How Track My Visibility works

TMV runs on a cycle. You define the questions, we ask the models, and what comes back becomes your data. From that data, we give you opportunities to improve your content, authority, and technical setup. Then we run the prompts again, so you can see what’s moving.

  1. Connect your website
    Add your domain and the name variations AI models might use for you. TMV analyses your site to determine your category and competitors.
  2. Add your prompt set
    Prompts are the questions your customers ask AI models. You can add your own or generate one specific to your website and topics with TMV in seconds.
  3. Let the models answer
    Your prompts run against the major AI models on a schedule, with a country and language selected. They run repeatedly, because models answer the same question differently on different days.
  4. Check where you stand
    Every answer is recorded: which brands were named, in what order, how they were described. That becomes your visibility, share of voice, sentiment, and position.
  5. Trace it back to sources
    AI models answer from pages they cite, reviews, roundups, forum threads, competitors’ sites. TMV shows you which sources carry weight in your category, and which ones leave you out.
  6. Work on opportunities
    TMV turns the gaps into a prioritized list, including content to write, sources to earn, technical issues to fix, and more.
  7. Watch it move
    Publish something, earn a mention, unblock a crawler, and the next round of prompt run tells you whether it worked.

Then the cycle repeats from step 3.

How Track My Visibility helps

Track My Visibility helps you understand your presence across AI search by tracking how your brand appears in AI-generated answers. With our platform, you can:

  • Measure AI visibility: See how often your brand appears across AI platforms and how your visibility changes over time.
  • Understand competitor performance: Compare your brand visibility against competitors and identify where they are gaining an advantage.
  • Discover citation opportunities: Find which sources AI platforms rely on and understand what content influences recommendations.
  • Identify visibility gaps: Discover prompts where your competitors appear but your brand is missing.
  • Make data-driven improvements: Use AI visibility insights to improve your content, digital presence, and overall AEO strategy.

Track My Visibility helps turn AI search from an unknown channel into a measurable part of your brand growth strategy.

Need a hand?

Our team can walk you through setup and your first results.